Online marketing for small business

Online marketing for small business

12

Dec

2013

In our last post we discussed SERPs and rankings, and looked at the difference between paid and organic rankings. We also hinted that there was actually a third option. Well… here it is.Google+ PlacesYou will notice that when you search for a business in a particular town or suburb, you will often see a list of bus ...
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SERPs and small business marketing…

SERPs and small business marketing…

3

Dec

2013

When you type a keyword into Google and hit search, the next screen shows what is called a ‘SERP’ or Search Engine Ranking Page. Google presents a list of websites in the order it deems as most relevant for the particular search that you made.There is usually more than one page of results and you can scroll down to the ...
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The Right Online Business Marketing Partner?

The Right Online Business Marketing Partner?

8

Jun

2013

Online business marketing can be used to strengthen relationships with existing customers and reach out to new leads to grow your business. However, it's hard to grow a business when you’re an entrepreneur working on your own? As we have discussed in previous articles it’s important to value your own time and direct ...
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Online Marketing For Small Business: 5 Tips

Online Marketing For Small Business: 5 Tips

8

Jun

2013

Online marketing for small business can be tough. Action these 5 top tips and your business will be more focused and on the path to success…1) Define your target audience. You will be surprised how easy it is to focus your marketing, in fact focus all of your businesses processes, once you have a specific target customer ...
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Don’t Be Afraid Of The Big Boys

Don’t Be Afraid Of The Big Boys

8

Jun

2013

Online marketing for small business offers a unique set of challenges. Generally, small business owners don’t have the advantages that an economy of scale brings and therefore have to make smarter and more calculated decisions about the way they spend their marketing dollars.It is easy to be intimated by the bigger playe ...
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